Magazine Fulfillment Service Non Service

Sales opportunity available to magazine fulfillment services!

I have been trying to get a magazine fullfillment service used by Delta Airlines to get me a subscription from Financial Times that I bought with Delta Miles November 12, 2006. I have sent 2 E mails and made 5 phone calls to this service - and 5 phone calls to Financial Times as well. As of January 15th, I was told by this service that they could find no record of my order, and they were submitting my order 1.15.07. This was after, in December, I was told by this same service that my subscription was to start on Dec 18th, and they would check to see what happened and get back to me. They never got back to me. As of today, Financial Times has no record of a subscription for me, and the rep at the service said I should expect to wait 4 to 8 weeks from January 15th for my first copy!

By the way, this is the same service used by American Airlines, and they simply lost a subscription to Men's Journal that I placed in November - when asked about it's status, a rep said they had no record. I sent them the acknowledgment of the subscription E mail I had received. They insisted they had no record of my request - didn't offer any remedy - I subscribed to Men's Journal from another service.

If you're selling fulfillment services, get your butt over to AA and Delta and take this blog. I suspect my story is like lots of others. If you need more info, contact me directly.

Written by Andy Cox, President

Cox Consulting Group LLC, 4049 E Vista Drive, Phoenix, AZ 85032 Ph: 602-795-4100; Fax : 602-795-4800; E Mail: acox@coxconsultgroup.com; Website: www.coxconsultgroup.com

The Status Quo In Sales - The Real Competitor

Here's the real secret to success or failure in selling - be it selling your ideas, or your products, or your services. The secret to success is being there when the prospect's continuing to do things the way they have been done - the Status Quo - isn't working.

How often have you been faced with a prospect who you are convinced could benefit from your product or service, only to have them decline to buy? What do you do about it? If you are smart, you hang in there. Circumstances have a way of changing.

A friend of mine said there are two kinds of prospects that you will sell to - the inspired and the desperate. Whether they are inspired or desperate, something has caused them to decide that where they are now is not where they want to be. That's where sales are made - when the status quo is seen - by the prospect - as no longer an acceptable place to stay.

So the real challenge is to work with the prospect to uncover situations where change can be identified as good, and the status quo unacceptable, and the potential for gain exceeds the risk of loss. Many times that isn't possible - at least in the short term. But those special four letters from Mandino's book, The Greatest Salesman In The World, come back to me - "This too shall pass." You gotta stay in play. How often have you seen things turn around and what seemed impossible one day becomes not just possible but necessary the next?

That's where the sales person that understands the Status Quo as the real competition will prosper, and the one that doesn't - that sees today's rejection as personal, or absolute, will fail.

Stay in the game.

Written by Andrew Cox, President

Cox Consulting Group LLC, 4049 E Vista Drive, Phoenix, AZ 85032 Ph: 602-795-4100; Fax: 602-795-4800; E Mail: andycox@coxconsultgroup.com; Website: www.coxconsultgroup.com

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